Pricing

Simple pricing that
grows with you.

Start free. Upgrade when you need more locations, team members, and advanced features. No hidden fees, no contracts.

Basic

$29/mo

Everything you need to start selling

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1 store location
3 team members
Unlimited products
Hosted storefront
Discounted shipping labels
Advanced analytics
Precision Tax Automation
Custom domain
Email blasts
AI Studio

Grow

$89/mo

Level up with more tools & capacity

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3 store locations
15 team members
Unlimited products
Custom domain
2,000 emails/month
AI Studio + Agentic Suite
Full API access
Priority support
Voice Sales Agent add-on ($189/mo)
Precision Tax Automation

Compare plans in detail

Feature Basic Grow Scale
Monthly Price $29 $89 $398
Store Locations 1 3 10
Team Members 3 15 100
Products Unlimited Unlimited Unlimited
Hosted Storefront
Custom Domain
Discounted Shipping Labels
Payment Providers All All All
Emails / Month 2,000 25,000
Mailing Blasts
SMS Campaigns
AI Studio Core features Full + Image Enhancements
Agentic Suite
Text Sales Agent
Voice Sales Agent $189/mo add-on Included
AI Shopping Agents (MCP)
API Access Full Full
Advanced Analytics
Loyalty Program
Cart Recovery
Performance Center
Precision Tax Automation
Priority Support
FAQ

Common questions

Yes. Every new account starts with a 14-day free trial on any plan. No credit card required to sign up — you'll only add a payment method if you decide to continue after the trial. Cancel anytime from your billing settings, no charge.
Absolutely. Upgrades take effect immediately — we charge a prorated difference for the remainder of your current billing period. Downgrades are scheduled for your next renewal, so you keep your current features until then with no immediate charge.
We accept all major credit and debit cards for your Merch Go subscription. For your customers, you can offer Arise, TruPay, or On The Fly as payment options.
No. Merch Go is entirely web-based. Your dashboard and storefront are hosted for you. Just sign up and start using it from any browser. There's also a mobile companion app available for on-the-go management.
MCP (Model Context Protocol) lets AI assistants like Claude and ChatGPT browse your product catalog and place orders on behalf of their users. It's a new sales channel — AI agents discover your products and facilitate purchases, and you see the revenue tracked as "AI Agents (MCP)" in your Performance Center. Available on the Scale plan.
Yes, on Grow and Scale plans. You can connect your own domain (e.g., shop.yourbrand.com) from the dashboard. We handle SSL certificates and DNS verification automatically through Cloudflare.
Merch Go does not charge any transaction fees on top of your subscription. You only pay the standard processing fees from your chosen payment provider (Arise, TruPay, etc.).

Start building your store today.

14-day free trial on any plan. No credit card required. No contracts. Upgrade or cancel anytime.

Get Started Now